Trade Show Season: Be the Buzz

You hate standing around waiting in your company tradeshow booth hoping a prospect walks up and wants to buy your product or service. Year after year, you do the same things with the hope that this show will be different. In the booth, you may do some of the following...

Make Negotiation A Habit

Twenty-eight years ago, I made the decision to negotiate more often. At that point in my career, I rated my negotiation skills as a 3 or4 on a 10-Scale. Bargaining for more was an occasional thing. I did not come from a family of negotiators, although for a very short...